Whether you’re looking to learn a little more about what we do or keep up with industry trends, our blog contains up-to-date information on all things marketing.
The Power of Organic Social for your Business
Our Social Media Maven weighs in on the top 5 reasons why you need to make social a priority in your business.
Social Advertising Adds Value to Your Organic Reach!
Our ad guru shows you when and how to use paid advertising on social media to supercharge your social presence.
Looking Past The Click – Non-Unique Conversions – Know Your Data
Everyone’s after that unique click. It’s a simple, clear and easily trackable KPI for business owners and advertising firms that really makes it feel like digital advertising is moving the needle.
The Flexibility of Google Ads The IFM Way
Whether it’s a search inspired by billboards, banner ads, podcast placements, if you don’t pop up on the search engine results page when your audience looks for you, your ad isn’t as effective as it COULD and SHOULD be.
Google Analytics: The Most Powerful (Free) Tool Available
You can build your online presence without Google Analytics, but just like a house without a foundation, it will be weak and ineffective.