Our Blog

Whether you’re looking to learn a little more about what we do or keep up with industry trends, our blog contains up-to-date information on all things marketing.

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Content Creation Digital Advertising Google Ads Marketing Strategy Social Advertising Social Media Management

Welcome Tarila to the IFM Team!

Our social media maven, Tarila works with brands and companies to grow and monetize their social media presence.

Google Analytics: The Most Powerful (Free) Tool Available

You can build your online presence without Google Analytics, but just like a house without a foundation, it will be weak and ineffective.

Getting More From Display Advertising

For years, the only metric for display advertising was how many people clicked through.

BBB x IFM Digital Marketing Grant for COVID-19 Relief 

With so many of us working from home, it’s not only more important than before to get your company in front of clients, it’s more difficult.

Aid Local: Bringing action to shopping local

Aidlocal.ca, a platform created by Top Shelf Media and In Front Marketing for businesses across Canada, gives an inside lane for businesses to connect directly with local customers.

Risk, Opportunity, & Data

That’s why when companies decrease marketing budgets as a knee-jerk reaction to downturns, IFM recommends a more aggressive approach.
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