Building Your Online Empire: Crafting a Strong Digital Foundation

building a solid website

A solid website should have a clear and concise layout that’s easy to navigate. It should load quickly and provide relevant information to the user. In this article, we’ll explore the categories in browser-grade websites and the steps to consider when building a new website.

In my experience as a Strategic Success Manager at In Front Marketing, we know that a solid website is the foundation of your digital presence. A good website can help you attract more visitors, generate more leads, and drive more revenue. 

But what exactly makes a solid website? 

In this article, we’ll explore the categories in browser-grade websites and the steps to consider when building a new website.

Browser-Grade Websites in 2023

Experience, expertise, authoritativeness, and trustworthiness (E-A-T) are key categories in which browser-grade websites. These categories are even more critical in 2023, as Google’s algorithms have evolved to emphasize the quality of website content and user experience.

A solid website should have a clear and concise layout that’s easy to navigate. It should load quickly and provide relevant information to the user. A website’s content should be well-written, informative, and provide value to the user. It should be up-to-date and relevant to the user’s needs. 

A good website should also have a strong brand presence, with consistent branding elements like logos, colors, and fonts.

Steps to Consider When Building a New Website

building a solid website


When building a new website, it’s essential to consider your business goals, target audience, and budget. 

Here are a few steps to consider:

  1. Define your business goals: Determine what you want your website to achieve. Are you looking to generate leads, sell products, or provide information?
  2. Identify your target audience: Understand who your target audience is and what they’re looking for. Consider their demographics, interests, and pain points.
  3. Choose the right platform: Consider using WordPress, which provides customizable content blocks for client scalability while delivering a perfect user experience.
  4. Create a solid design: A professional design is essential for building trust with your audience. Use a consistent color scheme, typography, and imagery throughout your website.
  5. Create high-quality content: Content is king. Ensure your website has valuable, informative, engaging content that resonates with your target audience.
  6. Optimize for search engines: Use SEO techniques to help your website rank higher in search engine results pages (SERPs).

Questions to Ponder and Gain Solid Leads

Building a solid website takes time, effort, and resources, but it’s an investment that will pay off in the long run. 

Here are a few questions to ponder and gain solid leads:

  • Does your website need to be updated or easier to navigate?
  • Does your website effectively communicate your brand and value proposition?
  • Are you using your website to generate leads and drive revenue?
  • Do you need help building a new website or optimizing your existing one?

Contact us today to schedule a discovery call and learn how In Front Marketing can help you build a solid website that improves your online presence, attracts more visitors, and generates more leads and revenue.

author avatar
John McColman
If you want to pick someone’s brain for anything from social media to display advertising, pick John's. Today, John’s putting businesses in front of millions of users and he can do the same for your business.
John McColman administrator

If you want to pick someone’s brain for anything from social media to display advertising, pick John's. Today, John’s putting businesses in front of millions of users and he can do the same for your business.

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Website Design & Development